• MARKETING : TRADITIONAL OR DIGITAL? WHAT’S THE DIFFERENCE? Digital marketing, or as it’s being called these days, inbound marketing is the new hot word in the market. But what is it exactly? And how does it differ from traditional marketing or rather outbound marketing? Traditional marketing includes everything; from TV commercials to billboard and newspaper ads to direct emails. Basically, everything that’s been […] Kriti Arora June 23, 2017
  • Prepare for Startup Jobs – Read 10 tried and tested Steps There has been too much of buzz around startups lately. Startup jobs attract students, the casual values regarding office, dress and marketing approach in comparison to the tradition ‘boring’ corporation. Having flexible work hours, an awesome company culture and learning experience with growth tempt them. Wikipedia defines Startups as “A startup company (startup or start-up) […] Anshuman Agrahari June 20, 2017
  • Make your Content grab eyeballs as a Content Marketer. Who is a content marketer? A story-teller? A marketer? A writer? The right answer is ALL OF THESE – and a lot more! A content marketer is a jack of all trades. Ze is at marketer who not only sells Zir products by creating and promoting content but educates the viewers in the process. He […] Kriti Arora June 17, 2017
  • The Ten Commandments of Social Media Marketing If you know anything about marketing today, you know that Social Media Marketing is the trump card of marketing. To put it simply, Social Media Marketing essentially means advertising on social media. But it doesn’t stop there. Big brand names like Nike, Oreos Cookies, Netflix, Dove and GoPro are all on the SMM bandwagon. Then, […] Bethamehi Joy Syiem June 14, 2017
  • Tutorial on SEO – Search Engine Optimization for beginners If you want to learn or are into Digital Marketing this is not the first time you are hearing the acronym SEO – Search Engine Optimization. Here’s an SEO tutorial for beginners in which, I will help you with the fundamentals to be an SEO Expert and nail your Digital marketing effort successfully. Let’s start […] Anshuman Agrahari June 10, 2017
  • How to be a Freelancer – Roadmap “DIRECTION IS MORE IMPORTANT THAN SPEED. We are so busy looking at our speedometers that we often forget the milestone” Step into the corporate world and you’ll be amazed by the turmoil and hullabaloos that come with it. The job rules are often unsaid and unexplained. You make mistakes, learn from them, and if you are […] Anshuman Agrahari May 25, 2017
  • 9 Reasons Why Digital Marketing Jobs are in High Demand In this era of automation, most jobs today face the risk of being wiped out. On the other hand, increasing automation has also opened up window for new jobs. Digital Marketing is one of those fields which is in huge demand and is staying in the future. It is emerging as one of the highest […] Anshuman Agrahari May 8, 2017