MARKETING : TRADITIONAL OR DIGITAL? WHAT’S THE DIFFERENCE?
Digital marketing, or as it’s being called these days, inbound marketing is the new hot word in the market. But what is it exactly? And how does it differ from traditional marketing or rather outbound marketing? Traditional marketing includes everything; from TV commercials to billboard and newspaper ads to direct emails. Basically, everything that’s been […]
Prepare for Startup Jobs – Read 10 tried and tested Steps
There has been too much of buzz around startups lately. Startup jobs attract students, the casual values regarding office, dress and marketing approach in comparison to the tradition ‘boring’ corporation. Having flexible work hours, an awesome company culture and learning experience with growth tempt them. Wikipedia defines Startups as “A startup company (startup or start-up) […]
Make your Content grab eyeballs as a Content Marketer.
Who is a content marketer? A story-teller? A marketer? A writer? The right answer is ALL OF THESE – and a lot more! A content marketer is a jack of all trades. Ze is at marketer who not only sells Zir products by creating and promoting content but educates the viewers in the process. He […]
The Ten Commandments of Social Media Marketing
If you know anything about marketing today, you know that Social Media Marketing is the trump card of marketing. To put it simply, Social Media Marketing essentially means advertising on social media. But it doesn’t stop there. Big brand names like Nike, Oreos Cookies, Netflix, Dove and GoPro are all on the SMM bandwagon. Then, […]
Tutorial on SEO – Search Engine Optimization for beginners
If you want to learn or are into Digital Marketing this is not the first time you are hearing the acronym SEO – Search Engine Optimization. Here’s an SEO tutorial for beginners in which, I will help you with the fundamentals to be an SEO Expert and nail your Digital marketing effort successfully. Let’s start […]
What does it take to be a Silicon Valley Entrepreneur?
Being a Silicon Valley Entrepreneur is about being a trendsetter. An individual living in a hub, which is one of the most inspiring platforms for upcoming technocrats to bring their ideas and thoughts into reality. Home to many of the world’s most influential technology companies and new start-ups, the Silicon Valley, San Francisco Bay Area, […]
Wanna make it Big? – Why Entrepreneurship is the Way Around it
We all know big names like Bill Gates, Steve Jobs, Arianna Huffington and Mark Zuckerberg. We know them as billionaires or CEOS or giants in the industry. But do we see them as entrepreneurs? Well, they are! Entrepreneurs are those who take ownership of work and start their own venture. Essentially, they are risk takers […]
Check Out 11 Best Freelance Jobs for Students
As an engineering student in India, you can have a lot of opportunities if you want to earn by learning skills. Freelance is one of the most sorted out options for students. Working on regular jobs full-time or even part-time isn’t a viable option for an engineering or any other student. All those assignments, semester […]
MOCK INTERVIEWS: YAY OR NAY?
“Congratulations! You got shortlisted for the interview round.” An interview call from your dream company should lift up your spirits, right? But why is it giving you the chills? Why are you feeling a sense of foreboding? Why are you suddenly nervous when you should be jumping with joy? Don’t worry. You’re not alone. […]